Naples 2500
Proposal for the Naples 2500 international design competition, celebrating the 2,500th anniversary of the city’s foundation. The project includes a visual identity system, symbolic illustrations and communication applications.
Client
Proposal for Naples 2500
Project Date
May 2025
Category
Cultural Identities · Cultural Project · Editorial · Product Applications
The Starting Point
How can 2,500 years of history be represented through a contemporary visual identity? The challenge was to create a flexible system capable of communicating Naples through a small number of symbolic elements.
Applications
Visual Identity System The proposal includes a logo, a family of symbolic illustrations and applications across editorial materials, posters, urban signage and promotional products.






